Smartphones are an integral part of our lives. Today it has turned our work easy in every aspect- From shopping to reading daily news and delivering fitness sessions, these devices have become personalized resources of information to take us ahead and add the right spice of entertainment for most users.
With regular features and spec upgrades, today’s smartphones offer you advanced computing features at your fingertips and would match any desktop or laptop in terms of their utility. Recent statistics say that the total internet users from mobile are way more than the number of users from the desktop.
So If you are planning to capitalize on the overwhelming popularity of the smartphone through apps or reach out to the audience through the smartphone app medium Android should top your list.
Here’s why. The race between iOS and Android platforms has been going for a long long time in terms of mobile app development. And analyzing the stats has given us a clear insight that Android has been ruling the industry ever since due to its advantages outshining its competitors. And thus Investing in Android app development for your business is beneficial in many ways.
With more than 800 million users, The number clearly and loudly speaks about the users’ preference. Out of the total mobile users across the globe, Android owns 80% of users globally and overall 60% tablet, users. Today there is rising popularity for using Android app development services for several reasons such as banking, shopping, news, sports, and whatnot.
Thus, Developing an application in the world’s most popular mobile platform to enhance the business is going to be fruitful in the long term. Android apps for business endeavor a massive array of opportunities to the Android app developers and users. This inspires companies to consider Android app development for their business to gain a competitive edge in today’s fast-paced world.
Android app development is turning into a massive market that is emerging as the most demandable and super fast-growing field as this era has been taken over by the smartphones being an essential requirement of the people to survive in this competitive world. Being a Google supported platform, Android offers a lot of robust features that help organizations from the business point of view to address customers’ problems, streamline leverage the business area, and boost revenue stream.
Today Every business and startup wants to make their presence in the startup and leave a digital footprint such that it results in acquiring more customers, and generating more revenue, in this competitively expanding industry businesses need to compete with creativity to capture the attention of more potential customers.
This has laid the foundational need of Android applications, and it is expected to surge even further in the coming years, turning into an unquestionable requirement for each business, fully established or startup, to reach their target audiences.
Android app development offers tremendous strategic and operational benefits for all sorts of businesses irrespective of their size. However, like two sides of a coin, there are negative aspects too. There is no shortage of apps on the Google Play Store that is adding liability to people’s lives. Hence it’s important to Create scalable enterprise mobile applications or engaging consumer-facing apps by proficient Android app development services.
Let’s First Understand Why is Android Application Your Best Option?
It’s important to take note of an important scenario today that every 2nd person owns an android device (all around the world). If at such a time your business lags at having a mobile app, it means you are losing a big opportunity to expand your business further. While Mobiles are a blessing for every individual and Android proves to be a boon with its thousands of opportunities. Android app development companies provide constant support for businesses throughout and later.
If you want to add a new direction to your business for expanding exponentially, then Android application development should be the first thing added to your list. Let’s deep dive into the technical and business benefits that can help you choose the Android platform over the others for your future mobile app.
1. Open Source Platform
The magic of android is that it provides open-source platforms, Android Software Development Kit (SDK) which is available for free and helps businesses to save on the licensing or any other cost while using the Android OS. It is the best technology offered the business primary advantage to run on any device thus giving the user a broad range of choices when buying the device unlike iOS
devices that limit the device choices for selection and budgeting. It provides the opportunity to leverage affordable mobile app development that improves your business by incorporating the newest features and functionality of the continuously advancing Android platform and seek help from the android community for expansion.
Thus it makes the Android platform a very attractive platform for manufacturers of Android-based phones and for faster development and better opportunities for developers to make android applications for businesses.
2. Extensive Customization
No mobility platform is as powerful and diverse as Android when it comes to custom development. You’re limitless. Every business needs various solutions for their unique requirements and Android apps exactly allow them to customize not only the app but also the Operating System according to their specifics.
This medium allows you to Stay competitive with the frequently changing market trends as Android allows to add or edit any versatile features and functionality in your mobile app by developers being able to tweak the existing apps, unlike packaged products which despite being of excellent quality and reliability turn obstacles to your business objectives.
It is a popular choice as it enables easy integration onto multimedia tools and data management functions of your business and allows them to reach a broader customer base by accommodating the changes as well as implemented as a stand-alone tool for streamlining the processes. It’s best known for providing the best of the support to the apps that require customer support and simultaneously allow to
customize the Android OS for internal computing requirements or for launching your device.
3. Compatibility With Multiple Technologies And Devices
With a huge number of different devices and gadgets available in the market, each device has different screen sizes and configurations. And providing an app that is compatible with all these devices is resolved by Android which caters to all emerging technologies such as the internet of things, Augmented Reality, Virtual Reality, Artificial Intelligence, and many others.
While the shortcoming of iOS limits it to Apple devices, Android allows developers and users to use multiple devices for use as well as Android app development without narrowing its market share. Android is designed to run on many different types of devices, from phones to tablets and televisions and the app developers can use Mac, desktop, Linux to harness the application development tools and technologies offered by Google for Android.
On the advantage side, a wide variety of Android devices are available at many different price points, sizes, and hardware capabilities to meet varying business needs.
4. Versatility And Scalability
Android has scaled up on flexibility and adaptability to develop future-ready applications where you can effectively target a niche target market, integrate with the entire android ecosystems, handle more inflow of users, and enable users with the high-end features and functions as and when required.
Therefore, it is one of the most significant android app benefits which are highly scalable and allow to integrate new features to meet user’s demands and latest market trends as well as extend further the versatility of the Android app platform allowing development teams to build dynamic mobile applications that serve multiple purposes post-installation.
5. Faster Deployment
Compared to iOS, Android offers many more advantages. Among them is, Android follows a few steps of deployment such that businesses can deploy their android apps as quickly as possible and make it available for the users within a short period. Android apps for businesses have a rapid development cycle which lasts for only a few hours thus providing a competitive edge to head to the market for their newest ideas.
Reduced time to market Satisfies all the client’s needs and propels each one of the features, to delete the unnecessary progressions, to reach market needs, and satisfy customer’s requirements. Such benefits make Android app development platforms for businesses inevitable.
6. Highly Affordable To Utilize
The businesses looking for an affordable option in mobile app development and looking to have the best quality result must without doubt step for Android app development. It allows the developers the option to use a wide variety of Android app development tools to build high-functioning apps for your business at a competitive price.
Comparatively, it has very low entry prices on the grounds of the initial cost of development, registration, and regular costs of maintaining the application that project high future benefits as it could cover the cost in much lesser time. Thus using the Android platform for your business will always provide you with excellent results and appeal a huge mass to use the Android app developed.
7. Increase Penetration in Market
Currently, Android dominates the mobile market across the globe with maximum app downloads. Using Android apps for business can help you to tap those markets which you have not
yet explored or step your step in, and it also creates a buzz in the existing one which helps your business to expand with no boundaries.
Android apps help to achieve faster penetration in the market than any other means and leave a striking first impression. The reason is simple- people explore more and more apps in the Android platform due to its high usability and impressive features that increase its popularity among users. And if you have your presence there then you might come across a potential buyer and customer at a better frequency.
8. Easy Adoption
Android applications are predominantly scripted in Java language which provides a rich set of libraries. It can be integrated into a wide range of devices so that it provides stranded performance across different devices. Due to its high compatibility with multiple devices and easy knowledge of Java most Android developers use it to build business solutions. Anyone can build Android applications with the knowledge of Java.
It is an easy to use Android OS programming language and script code for mobile applications development. It is now very beneficial for Java developers to make utilization of online app development.
9. Instant Feedback
Feedbacks are extremely important in any aspect and especially can’t be ignored by businesses. It tells you the business needs and how a business can resolve those problems to enhance the experience for the users and stand-out as a market leader. Android apps help you do this job better and get the requisite insights right on time. Businesses can ask android app developers to develop a platform for receiving feedback which improves the understanding the consumer behavior so that your business benefits keeping the customers’ likes and dislikes insight and developing products on the same line.
10. High Return of Invest (ROI)
Being either from a small business or a just founded startup, there is stringent control on budget factor, and most of us look-out for products that can be compiled with fewer resources with minimal cost to develop. And the rightful savior is Android SDK, an easily available tool that without any demand of huge cost for the development and easy availability of android SDK developers aptly for material design and design building as well as testing of applications for smartphones. Going with the Android app for your business app is an affordable option that reaches a wide range of users.
11. Good Customer Relationship
Building Android apps for your business is one of the best ways to connect with customers and provide the best of services. Timely interaction can make your relationship stronger than and bring you brand recognition. Businesses can also provide customized services to gain customers’ loyalty towards them eventually. Every activity matters to your business so you just need to find the right platform for execution.
Developing an android app at the right stage of business and maintaining it properly catering to business demands can provide your business with the right value and solves the problems for the customers. You could take everyone by surprise and sweep your competitors with a single step into android app development and get the rightful developers to get the work done. Business android apps are the ultimate solution to smoothening the road for success with constant reminders and notifications.
Ridhi Pethani
Ridhi Pethani is Sr. Android Application Developer at USS LLC. She likes to share Android app development tips & tricks.